Monday 10 September 2012

Saving 'Awake' - The Essential Guide

It appears we did not have a very strong turnout for the Netflix campaign on Friday, so we're having a change of strategy. I've put together this guide for how YOU can help save Awake. Using this strategy means that there is no set date for saving Awake, so we can all just do it when we have time.

Here's how you can help save Awake in your own time:

Step One - Email or write to NBC's chairman, Robert Greenblatt:
robert.greenblatt@nbcuni.com

or

Robert Greenblatt,
National Broadcasting Company,
30 Rockefeller Center,
New York, New York 10112,
United States.

Tip - Experts say writing letters has a much greater impact than sending emails.

Step Two - Contact TV writers who've given Awake good reviews, telling them what we're doing to save the show:

Twitter accounts: @kentucker, @snickrz and @WaitWhat_TV.
Emails: robert.lloyd@latimes.com.

If you have an account on 'TV Fanatic', you can click here to send an email to one of their writers.

Step Three - Call NBC or other networks, telling them why they should pick up Awake:

Netflix - 408 540 3700
CBS - 212 975 3247
NBC - 212 632 3975
FX - 310 369 0949.

The more people who follow this guide and repeat this process, the more chance we have of promoting our campaign and saving Awake!

Sunday 15 July 2012

'Netflix' Sleep Protest Cancelled

Unfortunately, due to lack of willing participants, the 'Netflix' sleep protest has been cancelled. However, a 'Netflix' campaign will still go ahead this Friday. First, we need ideas. I don't care how crazy they seem, I want to hear them!

Post your ideas here: https://www.facebook.com/SaveAwakeOfficial/posts/417591121612983

Saturday 30 June 2012

Information on the 'Netflix' campaign

As you will know if you have kept up with our posts on Facebook and Twitter, starting today, we will be campaigning to 'Netflix' to pick up 'Awake'. I've decided to write this post for those who don't know how they can participate.

Try and do as many of these as you can (they're ranked from  most effective to least effective):
- Send a letter to 'Netflix'
The address for 'Netflix' is Netflix, Inc. 100 Winchester Circle, Los Gatos, California 95032.

- Tweet to 'Netflix'
The twitter account for 'Netflix' is @netflix

- Call 'Netflix'
As 'Netflix' has no email address that we can send emails to, call them! Their number is 0800 096 6379.

- Write on 'Netflix''s Facebook wall
The URL for this is https://www.facebook.com/netflix

REMEMBER! When you are doing this, be sure to include a link to our new 'Save 'Awake'' video! Even if you are writing a letter, write the link down. Also, tell them why YOU think 'Awake' should be saved. Tell them about how 'Awake' has become a part of your life and how you will miss it.


If enough people participate, 'Netflix' will see this and realise what they're missing out on. We can do it!

Monday 4 June 2012

How to save 'Awake' on Thursday

On June 7th 2012 (this Thursday), we will again campaign to save 'Awake'. The problem we have had in our previous campaigns is that things have been too complex/cost money, which alienated participants. Therefore, in this part of the campaign, we are keeping things simple.

You can help save 'Awake' by sending handwritten letters to NBC. By using handwritten letters instead of emails, it makes it look like we have gone to more effort, and NBC will take more notice of them. Don't put anything too dramatic in your letter, like 'I will just die if I never see 'Awake' again' or 'If you don't bring back 'Awake', I'll never watch NBC again!', because NBC will just dismiss these. The best thing to do is write an anecdote about how 'Awake' has become a part of your life, and how you will miss it if it isn't brought back. Comment on the acting/directing/writing of the show, give praise to the people who are a part of it - this will help NBC to see the mistake they have made.

Also, either on the back of your letter or on a separate piece of paper, draw a penguin. If you have kids (or a little brother/sister), get them to draw one, too! Send this to NBC with your letter.

NBC's address: 30 Rockefeller Plaza, New York, NY 10112, United States.

Remember, it's this Thursday!

We can do it. Together we can save 'Awake'.

Monday 28 May 2012

The Campaign is Far From Over

Just to let everyone know, the part of the campaign that happened the day after the finale is not all we are doing to save this show.

You may have seen our conversation with Kyle Killen on Twitter, and many of you may have been a bit disheartened by it. Kyle Killen said to campaign for Jason Isaacs to win the Emmy, as the show is unlikely to be saved. However, we are not going to do this. We are going to continue to try and get 'Awake' saved. If it does get saved, I firmly believe that the publicity will practically win the Emmy for Jason.

The thing I believe we have done wrong in our campaign so far, is that we have not got directly in contact with NBC or other networks. We now have over 4,000 likes on Facebook, so that should be enough to make an impact, but we could still do with some more.

This Thursday (31.05.2012), we are going to campaign to get our show renewed. The campaign will be split into three parts:

Part One: Write to NBC or another network.

I know many of you would rather send emails, but letters will be much more effective. Emails can be easily filtered out, deleted, or ignored. However, letters have to be opened, and will get more attention. Letters also make it look like we've gone to more effort to do it.

What do I put in my letter? (Source: wikiHow)
If you want your letter to be read by a network executive, be brief, be real. Write an anecdote about how the show has become part of your life. The executives are TV fans, too. They'll understand, and you'll make your point.

What do I not put in my letter? (Source: wikiHow)
Writing something like "I will just die if I never see this show again" is a bit dramatic and a good way to get your letter dismissed as the rantings of a deranged viewer. You also don't want to make threats, like "If you don't put 'Awake' back on the air, I'll never watch your network again!"

Where could I send it?
NBC - 30 Rockefeller Plaza, New York, NY 10112, United States.
ABC - 77 West 66th Street, New York, NY 10023, United States.
CBS - 530 West 57th Street, New York, NY 10019, United States.
Fox - 10201 West Pico Boulevard, Los Angeles, CA 90064, United States.
AMC - 11 Penn Plaza, New York, NY 10001, United States.


Part Two: Write to or call a local or major TV news station.

If you want, aim small, try and contact your local news station. However, if you're feeling ambitious, you could aim for NBC News or another major news channel! Let them know all the effort us fans are putting in to get 'Awake' back on the air. If they do a news story on it, it could significantly increase the attention this campaign is getting, and may lead to NBC or another network picking 'Awake' up.


Part Three: Send penguin merchandise to NBC!

To participate in this part of the campaign, you can either buy:

A soft toy penguin: http://www.amazon.co.uk/Melissa-Doug-12122-Penguin-Plush/dp/B00272N8LM/ref=sr_1_5?s=kids&ie=UTF8&qid=1338231112&sr=1-5


or


A copy of the children's book 'That's Not My Penguin': http://www.amazon.co.uk/Thats-Penguin-Usborne-Touchy-Feely/dp/0746085508/ref=sr_1_1?s=books&ie=UTF8&qid=1338233851&sr=1-1

If they are ordered from 'Amazon', they can be delivered straight to NBC's offices (address is above).

Friday 18 May 2012

Project Dreamscape: Part III

The third part of our 'Save 'Awake'' campaign will happen on 25th May 2012.

It will be split into three parts:
17.00 GMT - Try and get #SaveAwake trending on Twitter. At 17.00 GMT, everybody Tweet to BD Wong, Dylan Minnette and Kyle Killen using the hashtag #SaveAwake. If you can't tweet at this time or forget to, just tweet when you can.

00.00 GMT - 23.59 GMT - Send letter and emails to NBC and other networks with messages and a link to our 'Save 'Awake'' video. If you are going to do this, email as many of NBC, ABC, Fox, CBS or ABC telling them why they should renew 'Awake'. Also, give them a link to our YouTube video.

23.00 GMT - Perform a sleep 'blackout' outside various networks' HQs. If you are taking part, wear a red or green wristband on your arm, if possible, and take a poster saying 'Save 'Awake'' and/or a personalised message, just to show the networks what we are campaigning for. Also, if possible, bring a camera to record the event! Facebook events have been created for each 'blackout', so you can see who is attending.

Networks' Addresses:
NBC - 30 Rockefeller Plaza, New York, NY 10112, United States.
ABC - 77 West 66th Street, New York, NY 10023, United States.
CBS - 530 West 57th Street, New York, NY 10019, United States.
Fox - 10201 West Pico Boulevard, Los Angeles, CA 90064, United States.
AMC - 11 Penn Plaza, New York, NY 10001, United States.

Remember, we're on Facebook and Twitter!

Due to our blog hitting 5,000 hits today, it seems there will be a lot of people who do not know about our Facebook page and Twitter account.

Facebook - https://www.facebook.com/SaveAwakeOfficial
Twitter - https://twitter.com/#!/saveawake

Saturday 12 May 2012

Our Official Pages/Accounts

Due to 'Awake''s cancellation yesterday, many Facebook pages have been created under the same name as us. In order to prevent confusion, we registered our page as 'SaveAwakeOfficial'.

Our official Facebook page: https://www.facebook.com/SaveAwakeOfficial
Our official Twitter account: https://twitter.com/SaveAwake

Friday 4 May 2012

Message to NBC and Chevrolet - Updated

To NBC
Let's get straight to the point. 'Awake' is brilliant. It is the perfect mixture of drama, sci-fi and mystery. Exquisite writing, brilliant directing and perfectly cast characters help make it by far and away our favourite show on TV at the moment.

Much to our surprise, 'Awake' was not getting many viewers, and has been predicted by 'tvbythenumbers.com' to be cancelled by the end of May. We would like to ask you politely and passionately not to give up on this show. It has millions of dedicated fans who tune in to watch it every week. We're sure it would have even more, but 'Awake' faces tough competition. Each week it goes up against the popular ABC show 'Scandal' and hit show 'The Mentalist', a show which has been going for 4 seasons and has an average of almost 15 million viewers a week. Between its first episode and its latest episode, viewing figures have fluctuated just 3 million, and that is over the course of almost 100 episodes. It is plain to see that this show has some dedicated fans. How 'Awake' is expected to go up against a show like this and come out on top is beyond me. Maybe you could try and give it a chance to compete on a different day or in a different time slot, one where it is not competing against a show which, let's face it, will never be beaten on viewers.

Us 'Awake' fans have decided to start a campaign to save our show. Together we have fought and will continue to do so, because we know that 'Awake' has a lot of potential, and should not be another show that is cancelled before it is given a chance to shine.

To Chevrolet
We would like to say that we are very grateful you have chosen to invest in this show. Without you, the show wouldn't exist, so we thank you for that. We hope to inspire you to continue to invest, as the show has so many dedicated fans who would be devastated to see it cancelled so soon.

We would also like to ask you the same thing we have asked NBC, and that is not to give up on this show. The show is expected to go up against 'The Mentalist' every week, a show that has been running for four seasons and is averaging almost 15 million viewers a week. If 'Awake' is given a chance in a different time slot, and attracts more viewers, we hope this will show you that 'Awake' has millions of dedicated fans, and we hope you will continue to invest in our show.

Messages from fans of 'Awake'
'I count down the days until 'Awake' is on every week. TV wouldn't be the same without it, please, you can't cancel it!' - Rita Helou


'I love Jason Isaacs in everything, but this show is fantastic and one of the best ones I've seen for a long time; it doesn't deserve to be cancelled (particularly when alternative viewing options are second-rate rubbish).' - Kylie Joanne Woods


'Intelligent writing - love this show!' - Adele M M McLennan


'This show is good enough to be my next 'Fringe', which is my current 'Lost'. It's just that damn good!' - Andi Erickson Poli


'Please don't cancel this show. I love Jason Isaacs as Det. Michael Britten.' - Marilaine Hagedorn


'I find is preposterous to start an amazing new show in March, schedule it at 10PM on Thursdays and expect great ratings! This show was given the worst conditions ever for a new show and it was still able to amass a good fan base quickly. I say move the show to another time slot where it can live up to its greatness before thinking about cancelling.' - Lex Boismenu


'Best show on NBC by far! Absolutely love Jason Isaacs - his performance is spot on! Intriguing premise, clever writing, and stellar actors - 'Awake' has it all! Needs a better lead in, perhaps 'Smash'?' - Lauren B. Brenner


'This is the best show on television - it cannot be cancelled! It is not only the best, but the smartest. Why aren't people watching it?!' - Mayme Chantel Kathleen Rhoades


'I have been waiting for a show this smartly written ever since 'Lost' ended in 2010. I don't hesitate when saying that it's my favourite show on television right now. Jason Isaacs is masterful in his leading role, and the writers do a perfect job to throw a new curve each week, the stand out one to me being the episode 'That's Not My Penguin'. NBC would be losing a real gem if they gave up on such a brilliant hour of television. Long live this amazing show.' - Kevin Lawler


'We love this show! Why not move it to another time slot for a while? People need to have the opportunity to see this show and they will love it too!' - Cherie J. Doughtie


'Please renew this awesome show. Try a new day or time slot. Jason Isaacs and the cast are amazing! Please don't take this show away from the fans who watch!' - Trina Ickes


'I love this show! It's one of the few good ones on TV these days! It ranks right up there with 'Grimm' in my opinion! Please save it!' - Rita Higgins


'Save it! It's only starting in Ireland tonight but I've seen an episode already and it looks amazing! Should definitely be saved. Fantastic cast, fantastic concept. Just plain brilliant.' - Laurie Ni Cuinneain


'Awake is getting screwed big time, it deserves better than this. NBC has no problem airing constant repeats of 'Law & Order: SVU' every week, why can't (won't) NBC simply replace those episodes with 'Awake'? NBC afraid ratings might go up?' - Jennifer Tempest


'It's just on the wrong night! Thursday is packed with so much stuff... ABC has 'Missing', FOX has 'The Vampire Diaries' and their shows that follow. CBS has the wildly popular 'Person of Interest'. I hope they either try another night or give it one more season! It deserves a second chance!' - Trina Ickes


'I love 'Awake' but sometimes I have to watch it online because Thursday night is my only TV night and it is on at the same time as other shows I have watched longer.' - Pamela Thompson Caldwell


'Will be so disappointed if they don't renew this show.' - Zac Mannik


'Please save this - what an original, entertaining show.' - Linda Cross


''Awake' is a refreshing, intelligent show and one that has restored my faith in a good series. If crude reality shows like 'Jersey Shore' can last five seasons and possibly see six, why must networks such as NBC cut the few shows that still make viewers think and give them meaningful messages that they can hold on to. One more season... at least give it that.' - Lauren Gelli

Tuesday 24 April 2012

Project Dreamscape: Part II

Project Dreamscape: Part II is ready. Over the course of the first two days of May, we will be continuing our campaign to help save 'Awake' from cancellation. Here is how you can take part...

Section I
When? Tuesday, 1st May 2012.
What? Print out the following picture:
Attach some tape, and stick it up in a public location anywhere in the world. It's as simple as that. (The number at the bottom is the page number of our Facebook page).

This is to help build up media coverage and build up our page's fan base, so we can have more participants for our future projects (one of which happens just a day after this one).

Section II
When? Wednesday, 2nd May 2012.
What? Find a red or green wristband that you are willing to part with. Attach a small piece of paper with glue/tape/a staple. On this paper, write the number '359316727440423'. If you would like, you can also send a piece of paper with a message saying why you would like 'Awake' to be saved. Send this off to NBC or Chevrolet.
Where? 300 Renaissance Center, Detroit, Michigan, MI 48243 (Chevrolet HQ) or 30 Rockefeller Plaza, Manhattan, New York, NY 10112 (NBC HQ).

Thursday 19 April 2012

Project Dreamscape: Part II

As part of Project Dreamscape: Part II, we will be sticking flyers up around the USA. The photos you are about to see are not the finished product, they will be the background for the flyers, so do not start printing them off and sticking them up. Please choose your favourite and vote for it on our Facebook page:  https://www.facebook.com/pages/Save-Awake/359316727440423





Photo One.





Photo Two.

Wednesday 11 April 2012

Message to NBC and Chevrolet

To NBC
Let's get straight to the point. 'Awake' is brilliant. It is the perfect mixture of drama, sci-fi and mystery. Exquisite writing, brilliant directing and perfectly cast characters help make it by far and away our favourite show on TV at the moment.

Much to our surprise, 'Awake' was not getting many viewers, and has been predicted by 'tvbythenumbers.com' to be cancelled by the end of May. We would like to ask you politely and passionately not to give up on this show. It has millions of dedicated fans who tune in to watch it every week. We're sure it would have even more, but 'Awake' faces tough competition. Last week it went up against the premiere of ABC show 'Scandal' and hit show 'The Mentalist', a show which has been going for 4 seasons and has an average of almost 15 million viewers a week. Between its first episode and its latest episode, viewing figures have fluctuated just 3 million, and that is over 90 episodes. It is plain to see that this show has some dedicated fans. How 'Awake' is expected to go up against a show like this and come out on top is beyond me. For the next two weeks, there will be no new episodes of 'The Mentalist'. We predict viewers of 'Awake' will rise significantly. If this shows that the support is there for the show, maybe you could try and give it a chance to compete on a different day or in a different time slot, one where it is not competing against a show which, let's face it, will never be beaten on viewers.

Us 'Awake' fans have decided to start a campaign to save our show. Together we have fought and will continue to do so, because we know that 'Awake' has a lot of potential, and should not be another show that is cancelled before it is given a chance to shine.

To Chevrolet
We would like to say that we are very grateful you have chosen to invest in this show. Without you, the show wouldn't exist, so we thank you for that. We hope to inspire you to continue to invest, as the show has so many dedicated fans who would be devastated to see it cancelled so soon.

We would also like to ask you the same thing we have asked NBC, and that is not to give up on this show. The show is expected to go up against 'The Mentalist' every week, a show that has been running for four seasons and is averaging almost 15 million viewers a week. With no new episodes of 'The Mentalist' for the next two weeks, you will see a significant rise in the amount of viewers 'Awake' has. We hope this will show you that 'Awake' has millions of dedicated fans, and we hope you will continue to invest in our show.

Tuesday 10 April 2012

Project Dreamscape - Day 5

An idea has been decided upon and our project is up and running. This post contains everything you need to know about how you can get involved with our latest idea.

When? Sunday, 15th April 2012.
What? Find or make a red or green wristband. Put it on your arm and take a photo of it. Upload the photo onto http://www.photo-kako.com/en/soft-focus.cgi, which will create a dreamlike effect on the photo. Print the photo onto A4 paper. On the front of the paper, write 'saveawake.blogspot.com/2012/04/message-to-nbc-and-chevrolet.html'. Underneath that write 'www.facebook.com/pages/Save-Awake/359316727440434'. Add a message on the back explaining your love for the show and why it shouldn't be cancelled. Then send it to Chevrolet Headquarters or NBC Headquarters.
Where? 300 Renaissance Center, Detroit, Michigan, MI 48243 (Chevrolet HQ) or 30 Rockefeller Plaza, Manhattan, New York, NY 10112 (NBC HQ).
What else? As an extra part of the project, create multiple copies of your A4 sheet with message and URLs and stick them around the USA. This should attract lots of media attention.

Project Dreamscape - Poll Results

The poll is closed and the results are in.

Idea 1 - Traditional - 33%
Idea 2 - Unique - 67%

Idea 2 is the winner. While votes were being cast, we made an addition to idea 2 in order to hopefully generate more media attention. More news to follow.

Project Dreamscape - Potential Ideas

The admin of the other Awake fan page and I have came up with some ideas, but we can not decide which one would be best to help save our show. There will be a poll on the Facebook page to decide which idea from this post the fans like best. The idea that has the most votes will be the one that we continue with.

We have decided that instead of the usual 'Save Our Show' campaigns that send various things to NBC, we would send them to the advertisers instead. If the advertisers find out that the show has dedicated fans and NBC finds out about our project, they may increase the price of advertising on the show. The advertisers will then be willing to pay more money for the show and therefore NBC will make more money from it. If this happens, NBC may spend more money advertising the show to the public, and, above all, not cancel it.


Idea 1 - Traditional
This idea would involve fans sending a mixture of red and green wristbands to the advertisers with tags attached to them. These tags would have a URL to a webpage with our message to NBC and the advertisers, expressing our love for the show, and why it should not be cancelled.


Idea 2 - Unique
This idea would be similar to 'Idea 1', but would involve fans taking photos of their arm with the wristband and tags on. A dreamlike filter would be applied to the photos and then they would be printed onto A4 paper. Fans would be allowed to personalise their message by writing it on the back of the paper. We would then send it off to the advertisers.

To cast your vote, go to https://www.facebook.com/pages/Save-Awake/359316727440423.

Project Dreamscape - Day 4

After 4 days of hard work and commitment, our Facebook page has reached 100 likes. As a reward, I promised our fans an update on what we are going to do to save our show, so here it is...

A few years back I helped work on an unsuccessful project to try and save prematurely cancelled 'FlashForward'. Together we came up with what was praised by the media as "the most unique 'save our show' campaign to date". The idea was to stage a mass blackout in different parts of the world. Videos of these blackouts were an instant hit on YouTube, clocking up almost 40,000 views.


As previously mentioned, I am working with the admin of another 'Awake' fan group to come up with ideas to save our show from cancellation. A large time difference has hindered our plans to communicate, but we are still working to overcome this problem. We are aiming to create a unique idea that will attract lots of media attention and show NBC that people really do care about this show. While I will not be giving too much away at this current time, the idea is likely to revolve around the famous 'Awake' wristbands.

Sunday 8 April 2012

The Mission Begins

The 'Awake' poster.
After watching Season 1, Episode 6 of Awake, I decided to check the ratings for the show. To my surprise, the U.S. viewing figures had fallen to just 2.56 million after premiering with a respectable 6.24 million. Cancellation was inevitable.

In response to this, I decided to set up a Facebook page, entitled 'Save 'Awake''. In just 24 hours, we had accumulated almost 40 likes from fans of the show. I am now working with the admin of another Awake fan group to come up with ideas to save our show from its current fate.

For more news and updates, like our Facebook page (https://www.facebook.com/pages/Save-Awake/359316727440423) or follow us on Twitter (@SaveAwake)